UR VIRTUE BERHAD 
卓越服务奖
Service Excellence Award
There are many beauty centers in Malaysia, but what sets them apart? Let’s take a look at the two subsidiary brands of UR VIRTUE BERHAD-UR Klinik and UR Skin.
Beauty is in the eyes of the beholder? Yes. But at UR Klinik and UR Skin, beauty can be enhanced through the skin pigmentation treatments by the experts behind these brands. UR Klinik and UR Skin are known as the sought-after specialist brands that offer aesthetic beauty treatments especially to customers with skin pigmentation problems.
The founder of the company, Dr. Fong Toh Jeng who is also the Managing Director, has 7 years of experience as an aesthetic physician who is certified by the Ministry of Health, Malaysia. He always believed in the significance of women’s role in the society, and that the care for the women to let their beauty shine in the society is rather important in making the world more beautiful.
With a bold, yet realistic vision to inspire women to be beautiful inside and out, the company aims to realise its vision through its mission by providing women with professional aesthetic treatments while empowering them with positive mindsets to bring out their inner beauty through its subsidiary brands.
It was indeed a humble beginning for the company, when it debut UR Klinik with its first brand outlet in Bukit Mertajam, Penang in 2014. Within a short span of merely 4 years, the brands altogether have grown rapidly from one outlet to seven outlets, and garnered the support of many loyal and happy customers.
Up-to-date, there is already more than 5z000 clientele database with customers originating not just from nationwide, but as well as from other countries like Indonesia and Singapore. With proven track records, positive testimonials and superb credentials, these contributing factors and results will reassure the brands to continue to grow stronger in the market.
Brand outlets mushroomed across regions from the Northern of the Peninsular Malaysia to the Southern Region, with another 5 outlets in progress to be completed by end of 2018 in the Central Region. While UR Klinik is being reign as the largest aesthetic clinic chain in Penang currently, the company continues to steer forward for its brands to penetrate other countries in Asia by 2019 onwards.
UR Klinik offers minimal invasive skin pigmentation, while UR Skin offers non-invasive skin pigmentation treatments to the customers. Both brands offer aesthetic treatments without the customers needing to go under the knife, with minimal downtime. Their products are free from chemicals, alcohol, fragrances, artificial colouring as well as parabens. Advanced technology, machineries and clinical devices utilised at the brand outlets are top-notch imports from Korea to ensure immaculate results for the customers.
Another brand added under the wings of the company is Day More Stone Spa, a hot-indemand brand for skin rejuvenation and beauty enhancement. Originating from Taiwan, Day More cultivates wellness lifestyle especially among busy urbanites. The brand offers an exquisite yet, natural remedy to release toxins from the body while burning the calories effectively.
Day More’s premier outlet will be launched at the strategic commercial cum residential area in
Penang in November 2018, and the subsequent brand outlet in Bangsar Village, Kuala Lumpur.
The brand is optimist for market coverage of 30 brand outlets within the next 3 years.
With the remarkable performance and achievements by the current trio brands under the wings of UR Virtue Berhad, the company aims to be listed for IPO in Hong Kong by 2023.Not forgetting as the business grow, the company gives back to the women in the society through its Corporate Social Responsibility (CSR) endeavours-its recent campaign provided free mammogram check-ups and cervical cancer screenings.